What our Partners say?

We share a common vision with our partners towards making a difference and revolutionising the admission process. Hear what they have to say about their journey with us.
tv gopal
Prof. T.V. Gopal
Former Director (Admissions)
srmist

This is to inform that SRM University has entrusted the application management assignment for the admission year 2017 to Meritto (formerly NoPaperForms). The total number of applications to be handled across multiple streams and multiple campuses are close to 2,00,000 (Two Lakhs only). This enormous amount of work and responsibility is handled in a very professional manner by Meritto and the reliability of the application management system is excellent. It is feature-rich and the way the customization happens is too amazing.

You name a feature, Meritto (formerly NoPaperForms) has it. As the name indicates SRM University admission has undoubtedly become a “No Paper” admission system. The project manager, the development team, accounts team, tech-support team and all those directly or indirectly involved in this project are rising to all our highly critical and demanding situations and we are fully satisfied with Meritto (formerly NoPaperForms).

The Meritto (formerly NoPaperForms) application management system is highly secured and all the concerns of data leakage, data integrity and compatibility are addressed to the satisfaction of SRM University.

We look forward to working with them in the years to come.

SRM University strongly recommends Meritto (formerly NoPaperForms) to be the numero uno for all the application management solutions for any university in India and may be world too.

Vineeta Sharma
Vineeta Sharma
Director Marketing
itm

Being a marketer, I believe in numbers and with digital media replacing the traditional modes of advertisement, real-time analytics and actionable insights are the weapons with which a marketer fights her/his battles in an industry, as volatile as education.

Having been associated with Meritto for nearly 3 years now, I have witnessed its transformation from a simple application form filling portal, to its complete evolution as the end-to-end enrolment management platform.

The reason for their success, I believe, is their timely response to client needs and the education industry background that their core team has. The various modules and dashboards that they have developed to meet our requirements, provide us a ease of working and clarity in campaign management.

This has enabled my team to keep a control on our various lead and application sources on real-time basis. We hope that they will continue to grow and revolutionize the education industry.

We shifted our application management from internal ERP based form to Meritto (formerly NoPaperForms) cloud. From on-boarding the platform to internal staff training sessions, they have provided exemplary service and support to make this transition smooth and effortless.

They are prompt in action and take feedback seriously and are very committed to their work. The platform is unique in itself with the various level of tracking mechanisms and customizable views and various reports.

BIMTECH is delighted to be a part of Meritto’ mission of #PaperlessEnrolment in the country. We wish them good luck in their endeavor.

manoj kumar pandey
Prof. Manoj Kumar Pandey
Chairperson-Corporate Communications
bimtech
abhay chebbi
Abhay Chebbi
Pro-Chancellor
alliance

When Mr. Abhay Chebbi was asked about his experience with Meritto (formerly NoPaperForms).

Why Education Specific CRM is required ?
Abhay Chebbi: One-size-fits-all is a myth. An education specific CRM brings the benefits of best practices not only from India but also abroad.“Buying” or choosing a program and school/university as a process by a student is not a straight line process, its rather layered in stages. Hence a customized CRM that understand the student and parent psyche is very important.

How impactful was Meritto in streamlining the Admissions Management process at Alliance University?
Abhay Chebbi: Most often than not, we tend to mix-up our process flow. Meritto helped us in this as it had predefined set processes that alsoreduced the use of additional manpower at places.

How user friendly is Meritto in terms of CRM deployment & usage by Admission Teams?
Abhay Chebbi: Deployment and transition did take about a month’s time but post that Meritto did a great job at giving us hands-on training andthey continue to do so virtually and face-to-face.

How Impactful was Analytics Reports available on Run Time?
Abhay Chebbi: These reports are very helpful in course correction; planning; identifying trends and also in taking decision. You have to havesomeone looking into these reports regularly.

Features that were key to Alliance University process?
Abhay Chebbi: Lead Management; Campaign Management

In a nutshell – Why Meritto?
Abhay Chebbi: Great product and a team that wants you to succeed.

Birla Global University appreciates the efforts being given by you in establishing the brand. You managed to overcome the challenges supposed to be faced as a New brand in the competitive environment, simply because of your hard work and team work.

University also appreciate you for client supports system. It has been a great experience working with Meritto (formerly NoPaperForms) for last one year and we look forward for a long term association. It is a user friendly platform with great features.

Meritto is one of the strongest partners of Birla Global University. University Wishes best of Luck to Meritto and the team members for all future endeavours.

pradipta sanyal
Dr. Pradipta Kumar Sanyal
Chairperson Centre for Admissions
birla global university
himadri das
Dr. Himadri Das
Director General
IMI

Meritto (formerly NoPaperForms) has been a big boon for driving accountability with our online content partners who run admission campaigns for us. With the attribution analysis possible through Meritto, we have real time view on the number of verified leads and completed applications coming from each online partner. This helps us measure the effectiveness of each partner and take informed pricing decisions.

Thanks to Meritto we have been able to rationalize our online campaign spends. The customer service provided by Meritto on all aspects related to the entire admission process has been excellent. This is the second year we are using them and have had a great experience.

Gulshan Sehgal IIHMR
Gulshan Sehgal
Strategy, Marketing and Admissions Advisor
Gulshan Sehgal IIHMR

As with our disciplinary diversity in the campus that brings us a holistic understanding of health, development, management and public policy, our experiences with ERPs and point solutions to manage admissions brought us to the understanding of what, in true essence constitutes an enrolment solution. And it is with Team Meritto (formerly NoPaperForms) that we have a solution just right in place now: A solution that is end to end and comprehensive.

The onboarding process was quite surprising; as we expected it to take time and effort but guess what: the seamlessness is more than just a thought. It is a practice, a design embedded in the product and the transition from there on has been quite phenomenal: we were up and running in no time.

Admissions are complex, and it would be, for anyone without a solution meant to
solve the problems that come with it.

We are glad we have found our solution: Meritto.”

ankur saxena
Dr. Sanjeev Singhal
Director, Admission & Counselling
Sage University

SAGE University, Indore has shifted application management from internal ERP based form to Meritto (formerly NoPaperForms) in 2020. Even in this coronavirus pandemic their client support team is very friendly and their interface is user-friendly and we have been able to perform many multifarious tasks with the highest ease. They have also supported us with exam Modules, we believe that by implementing Meritto we have saved a large number of working hours of the admission cycle.

Meritto has been a big help for fixing accountability with our digital marketing partners who run admission campaigns for SAGE University. With the help of Meritto, we have a real-time view on the number of verified leads and completed applications coming from each online admission partner and help us in taking rationalize decisions on our online campaign spends.

sourabhrungta
Sourabh Rungta
Director
rungta

Switching from an entirely offline application process, we thought it might be daunting but we are glad that this has been a great experience with Meritto (formerly NoPaperForms). Everything about the onboarding was quick, so it’s the solution that can immediately get you up and running in no time. A dedicated team made it easy for us to transition and find success with the platform.

The onboarding process was quite surprising; as we expected it to take time and effort but guess what: the seamlessness is more than just a thought. It is a practice, a design embedded in the product and the transition from there on has been quite phenomenal: we were up and running in no time.

Rungta Group of Institutions is one of the fastest-growing education providers in Chattisgarh of Central India and with our partnership with Meritto, we’ve been able to scale our admissions beyond what was once possible.

Our teams are now connected more than ever, even when on the go. We never miss a pulse of what’s going on with our marketing campaigns, counseling efforts, and applications. Nothing slips through the cracks and with the real-time data that’s available on our Dashboards for a myriad of things, we’ve been able to make quick and informed decisions about optimizing and pivoting when needed. It’s exactly the reason how we thrived with minimal impact in the new world order today.

shagufta
Shagufta Ashraf K
Branding & Digital Marketing Head
lexicon mile

The proactive and collaborative approach that Meritto (formerly NoPaperForms) has imbibed in it’s team make them a great partner to Lexicon Management Institute of Leadership & Excellence.

Team has been extremely supportive throughout the campaign and has acted as a Partner providing valuable suggestion and guidance to help us optimize our efficiency.

This platform made performance measurement so easy for us.

pintu bose
Pintu Bose
Vice President- Sales & Marketing
globsyn

We have implemented Meritto CRM for our Admissions and truly satisfied. It has made the complete admission activity more streamlined. We able to spend more time engaging with the prospects, communicating timely & closing more admissions. Meritto (formerly NoPaperForms) team is always responsive, they understand and keep us guided.

We wish them all the best for the future.

As a global education consultancy helping students secure placements overseas, we at Q Study manage a large volume of enquiries, applications and follow-ups across destinations and universities. Before Meritto, our team managed leads, applications and client communications using a mix of spreadsheets and generic CRMs, a cumbersome setup that made tracking, prioritization and follow-ups inefficient.

After switching to Meritto CRM Cloud, everything changed. The platform is designed with education and study-abroad workflows in mind, which means lead-to-student journeys, university-wise pipelines, tasks like follow ups, deadline reminders and student communication are built in, not patched on. As a result, we can respond to student enquiries faster, ensure no lead or application gets missed, and keep all stakeholder interactions transparent and centralized.

One of the biggest improvements has been the automation of offline events such as education expo, school mini expo, seminars, application day and spot admissions drives. What used to take hours of manual registration, data entry and follow-up assignment now happens automatically within the CRM. Leads are captured instantly, tagged correctly, routed to the right counsellors and nurtured without delays. This has helped us maximize turnout, improve event ROI and ensure no student inquiry slips through the cracks.

The intuitive dashboards give our team real-time visibility on every application’s status, enabling us to forecast more accurately, manage counsellor workloads effectively and improve overall conversion rates. The automation of follow-ups and reminders has significantly reduced manual overhead, letting us focus more on counselling students and less on administrative hassle.

Meritto CRM Cloud has transformed our operations from being reactive and fragmented to streamlined, proactive and student-centric. For any study-abroad consultancy aiming to scale while maintaining quality, we wholeheartedly recommend Meritto.

Mr. Veejay
Mr. Veejay Segaran
CEO
lexicon mile
Abdul Rehman Khalid
Abdul Rehman Khalid
Global Manager
ABN Global

At ABN Global, our mission is to guide students across the UAE toward the right international education opportunities. But with multiple destinations, thousands of enquiries and complex documentation cycles, we needed far more than a generic CRM, we needed a platform built specifically for the study-abroad journey.

Meritto’s CRM Cloud has delivered exactly that. It consolidates all our lead sources, website, social campaigns, walk-ins, partner portals and offline events, into one centralized pipeline, ensuring every inquiry is captured, qualified and acted upon. Lead scoring, intelligent routing and automated task assignment have helped our counsellors prioritise students efficiently and respond much faster.

What truly differentiates Meritto is how seamlessly it manages the entire student lifecycle. Communications and follow-up reminders all happen automatically within a single, unified platform. Our team no longer juggles spreadsheets or external apps, everything is organised, transparent and incredibly easy to navigate. The user-friendly interface made adoption effortless, even for team members who previously struggled with tech tools.

A highlight has been Meritto’s Customer Success team. They understood our workflows in detail, guided us through onboarding, trained our counsellors and continue to help us optimise our processes. Their responsiveness and education-sector expertise have been invaluable.

With Meritto’s real-time dashboards and performance analytics, we now have complete visibility into conversion funnels, marketing ROI, counsellor performance and campaign impact, enabling sharper decision-making and stronger outcomes.

Meritto’s CRM Cloud has not only streamlined our operations but elevated our student experience and empowered us to scale confidently. For any study-abroad consultancy looking for a purpose-built, easy-to-use and highly supported admissions platform, Meritto is an outstanding partner.

Our admissions operations used to rely on a standard sales CRM, which worked well for commercial workflows but never fully aligned with the realities of student admissions. Lead stages, follow-ups, counsellor distribution, enquiry management, and academic cycles had to be customised manually and even then, we struggled with visibility and accuracy.

Moving to Meritto’s CRM Cloud has been a complete transformation. Unlike a traditional CRM, Meritto is built specifically for education admissions. The platform understands recruitment cycles, counsellor workflows, program-wise pipelines, enquiry-to-application journeys, and the level of nurturing students require before making a decision.

With Meritto, our counselors now have a single, streamlined workspace that automates follow-ups, aligns communication across teams, and gives us real-time dashboards for every program and campus. Our conversion tracking is clearer, our process is faster, and we are finally able to forecast admissions with accuracy.

What stood out the most was how quickly our team adapted, the system felt familiar yet deeply tailored to education. Meritto has helped us turn admissions into a structured, measurable and high-velocity operation rather than just another sales function.

We now consider Meritto not just a CRM, but a true admissions engine.

Ali Ezaldeen
Ali Ezaldeen
Former Student Recruitment & Enrollment Specialist
The American University in the Emirates
Mohammed Zaheer
Mohammed Zaheer
CEO
London South Bank University

Before we onboarded Meritto, managing our admissions pipeline and application flow across our UAE campuses was a major challenge, we juggled spreadsheets, manual follow-ups and often missed deadlines and prospective student enquiries. After deploying Meritto’s CRM and Application Portal, everything changed. Inquiries, lead tracking, application submissions, follow-ups and document management now happen in one unified, automated system. As a result, our operational workload has dropped dramatically, communication with applicants has become faster and more consistent, and we’ve seen a noticeable improvement in conversion efficiency.

Meritto’s platform is intuitive, reliable and scalable. The Meritto support team understood our context and guided us smoothly through onboarding. We now feel confident managing higher volumes of applications without increasing headcount. I strongly recommend Meritto to any educational institution looking to streamline admissions and improve productivity.