Meritto Blog

Data Security, Privacy, and Compliance in CRM Platforms for Education

What Institutions Need to Know — and How Meritto’s Education CRM Is Built for It Every admission cycle generates thousands of data points. Student names, phone numbers, email addresses,...

What is a Lead Score in Admission CRM and How Does It Work?

A lead score serves as a valuable tool in the education industry, providing a numerical value that reflects a potential student's readiness to pursue a course or program. Also known as a "lead," this...

Cost-effective student recruitment for institutions in the U.S.

Student recruitment has always been a complicated process, but in today’s landscape, the hurdles are steeper than ever. With fewer resources, declining enrollment, and heightened competition,...

One funnel, many mindsets: Why understanding student intent is the real enrollment advantage

In student recruitment, we often treat the enrollment funnel as a linear journey, one where a lead enters at the top and moves steadily downward with the right nudges. But what if there’s more to...

Powering next-gen campus experiences with an all-in-one Student ID card, Pixi

In today’s world, students expect more than just an ID, they want experiences that are seamless, connected, and built around their lifestyle. That’s exactly where Collexo Pixi comes in. In our...