This AI-powered Enrollment Software is changing admissions forever

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Admissions used to be predictable.
Until they weren’t.

Today’s students expect fast responses, personalized interactions, and seamless application journeys.
Most institutions? Still stuck in spreadsheets, juggling siloed tools, or chasing leads across multiple platforms.

The result? Missed opportunities. Poor experiences. Lower enrollment rates.

But here’s the twist:
Institutions across the world—from universities and schools to edtechs and study abroad consultancies—are flipping the script.

And they’re doing it with AI-powered enrollment software like Meritto.

Let’s start with the problem

Imagine this.

You run a growing higher-ed institution in Delhi.
Your marketing team is generating leads via Google Ads, fairs, and agency partners.
Admissions? Swamped.
Counselors are overloaded.
No one knows who followed up with whom.
Students drop off mid-application.
Your funnel? Leaking like a sieve.

You’re not alone. This chaos is costing institutions millions in lost tuition and time.

Now imagine solving all of this with a single, AI-powered unified platform such as Meritto.

What exactly is AI-powered enrollment software?

It’s more than a buzzword.
AI-powered enrollment software is designed to automate, personalize, and optimize your enrollment journey.

Meritto’s enrollment CRM does exactly that.

It uses intelligent automation and AI-driven workflows to help teams:

Centralize and verify leads in real time
Predict student intent based on behavior
Trigger personalized follow-ups
Assign counselors dynamically
Track progress with zero blind spots
Automate application and post-application steps
Measure marketing and counselor performance instantly

And the best part?
It’s built for educational organizations, not repurposed sales tools.

Real results: Meet Sarah from a Delhi-based university

Sarah leads admissions at a mid-sized online degree institution in Sharjah.

Before Meritto, her team used four disconnected tools.
They missed follow-ups. Spent hours updating Excel sheets.
And their enrollment growth had plateaued.

Since adopting Meritto’s AI-powered enrollment software, Sarah saw:

Faster lead response time
Drop in manual follow-ups
Significant increase in applicant-to-enrollee conversion
Real-time counselor productivity reports
And a 10x better experience for students

Sarah didn’t hire more people. She hired better software.

What makes Meritto’s AI-powered Enrollment Software different?

1. Smart lead centralization

No more Excel chaos.

Capture leads from every channel—ads, agencies, social media, fairs—and unify them in one place.
AI cleans and de-dupes your data. You see every student’s complete journey in a single view.

2. AI-driven lead allocation

Let AI assign leads to the right counselors based on course, location, or engagement score.
No more cherry-picking. No more delays.

3. Multichannel personalization

Email, SMS, WhatsApp, calls—Meritto automates it all.
AI ensures every student gets messages that matter, when they matter.

4. Automated student journeys

From inquiry to enrollment, Meritto moves students through pre-built workflows.
Reminders. Nudges. Document checks. Offer letters. Fee links.
Handled.

5. Real-time insights you can act on

With 100+ customizable dashboards, Meritto shows you:

Which campaigns are working
Where leads are dropping
Which counselors need help
What courses are underperforming

No guesswork. Just decisions, made faster.

Beyond higher ed: Built for every type of institution

Meritto’s AI-powered enrollment software isn’t just for universities.
It works beautifully for:

K-12 schools
EdTech firms
Study abroad consultancies
Coaching centers
Online degree programs

Wherever students enroll, Meritto adapts.

The future of admissions isn’t manual. It’s AI-powered.

Enrollment is no longer a linear process.
It’s multichannel, multi-touch, and incredibly competitive.

If you’re still depending on CRMs built for B2B sales—or worse, Google Sheets—you’re falling behind.

Institutions that switch to AI-powered enrollment software like Meritto gain more than speed.
They gain clarity, control, and conversion.

Final thoughts: Ready to leave the old way behind?

Your students won’t wait.
Your teams can’t keep up.
And your competitors? They’re already adopting AI.

With Meritto’s purpose-built, AI-powered enrollment software, you don’t just catch up.
You leap ahead.

Book a demo today and let Meritto show you what enrollment at scale truly looks like.

Schedule a personalized demo today