WhatsApp live chat platform 101 for student engagements
Educational institutions struggle to engage prospective students in a way that is fast, personal, and effective. While WhatsApp has improved speed, Meritto’s WhatsApp Live Chat Platform takes it further. Our exclusive eBook uncovers how it transforms student inquiries into real-time conversations, making every interaction instant, personal, and impactful.
What’s in it for you?
This ebook could help you learn:- Why do traditional methods fall short in engaging modern students
- The unique advantages of WhatsApp Live Chat and how to harness them
- How Echo, a WhatsApp Live Chat Platform, turns conversations into enrollments
- Practical steps to enhance engagement and boost conversions
Frequently Asked Questions
Get answers to frequently asked questions about everything we do.Meritto® is NoPaperForms’ flagship product and the AI-powered Operating System for Student Enrollments. It is a unified, modular and automated platform purpose-built for educational organisations, enabling them to attract, engage and enroll students on one platform.
By bringing data, context and workflows together, Meritto serves as the system of record for the enrollment journey, helping educational organisations grow enrollments, improve conversions, optimise marketing spends and increase operational efficiency.
Meritto is part of NoPaperForms Solutions Limited’s integrated technology platform, purpose-built exclusively for education. Alongside Meritto, Collexo® provides the Operating System for Fee Collections and Payments, while Mio AI™ brings agentic AI and intelligence across the platform.
Echo is the WhatsApp live chat capability featured in this eBook for engaging prospective students through one-to-one conversations.
In Meritto’s current product architecture, WhatsApp engagement forms part of the Student Engagement Suite, which enables educational organisations to engage prospective students across WhatsApp, email, SMS, voice and AI-powered conversations.
These engagement capabilities remain connected to Meritto’s broader enrollment system of record, allowing communication to be managed as part of the student journey rather than as an isolated messaging activity.
Meritto connects WhatsApp engagement with the broader student journey by keeping communication linked to the same enrollment system of record.
The Student Engagement Suite supports WhatsApp alongside email, SMS, voice and AI-powered conversations, while Education CRM® connects enquiry capture, counselling, follow-ups, admissions and conversion tracking.
Because the same student record and data can carry across Meritto’s modules, enrollment teams can engage students with greater context instead of treating each WhatsApp conversation as a separate interaction.
Meritto helps enrollment teams manage WhatsApp engagement at scale by connecting student communication with enrollment workflows and enabling communication automation within the same platform.
The Student Engagement Suite supports WhatsApp communication, while Education CRM® provides enrollment teams with a unified view of prospective students and supports workflow and communication automation.
This helps institutions manage higher volumes of student engagement while keeping conversations connected to counselling, follow-ups and the broader enquiry-to-enrollment journey.
Institutions can personalise WhatsApp engagement using student context, behaviour and enrollment stage available within the connected enrollment journey.
Meritto’s Student Engagement Suite enables communications to be automated and personalised using this context, helping institutions make engagement more relevant to where each prospective student is in the journey.
Because communication remains linked to the broader student record, teams can move beyond generic messaging and engage students with context from their ongoing enrollment journey.
