Have you already searched on Google to find ways to save your enrollment teams from wasting their day doing repetitive tasks like managing spreadsheets, email follow-ups, fixing typos, and much more?
Or maybe, you’re taking masterclasses on YouTube to learn automation hacks on MS Excel to save your team’s time? If the answer to any of these never wanna-be situations is yes. Then it’s time to add your organization to the elite list of 1000+ education organizations already converting a truckload of leads seamlessly through Meritto’s admission CRM.
In this quick read, we’ll explore how Meritto’s purpose-built CRM for educational organizations empowers your enrollment teams to focus on what truly matters: building relationships with potential students and driving conversions.
Let’s read…
What is the Meritto’s Admission CRM?
Meritto is a purpose-driven admission management software that empowers your educational organization’s enrollment and marketing teams in nurturing relationships and driving more conversions.
It works more like your team’s sidekick by making them more efficient and supercharged to ace the challenge of lead conversions. With Meritto’s admission CRM in your arsenal, your teams can proactively engage with prospects and convert them successfully.
What makes Meritto’s admission CRM different from a B2B sales CRM?
Nowadays, educational organizations leverage a plethora of communication touchpoints such as web, email, SMS, social media, WhatsApp, and much more. It allows them to tap into a pool of untapped potential prospects. This means in a day, an enrollment team can be expected to work on 1000+ student leads.
On the contrary, a B2B sales CRM is not developed to manage a higher call flow, data analytics, insights monitoring, and managing communication within multiple departments of an educational organization. This is why education organizations need purpose-driven admission management software that has the functionalities to delve into every student touchpoint with features like:
- Sales Execution & Automation,
- Sales Tracking & Performance,
- Marketing Automation, and
- Integrated Payment Management
This is what makes Meritto’s admission CRM different from an ideal B2B sales CRM.
What repetitive tasks does Meritto automate?
Meritto’s purpose built CRM likely automates a variety of repetitive tasks across the enrollment process, including:
- Sending personalized emails, SMS, WhatsApp messages
Meritto’s admission CRM allows you to create templates and personalize them based on the applicant’s stage in the enrollment journey (e.g., inquiry, application submitted, awaiting decision).
- Drip marketing campaigns
You can set up automated email sequences to nurture leads at different stages, keeping them engaged throughout the enrollment process.
- Task nudges
Using an admission management software like Meritto, you can send automated reminders to parents or applicants to nudge them toward the next step in the enrollment process.
- Push notifications
You can send targeted push notifications to counselors or applicants with updates or reminders for time-sensitive actions.
- Reporting and Analysis
An admission management system provides dashboards to track the performance of your marketing campaigns, allowing you to identify what’s working and optimize your strategy.
In a nutshell, Meritto’s purpose-built admission CRM provides an extensive range of cutting-edge features, including sales execution & automation, sales tracking & performance, marketing automation, and an integrated payment platform (Collexo).
Benefits your education organization can harness using Meritto
Now, that we’ve understood what Meritto does, let’s discover the benefits that leading educational organizations like SRM, etc are already yielding:
- Improved engagement
Personalized communication tends to increase engagement with potential students and keep them interested in your organization.
- Increased conversions
By nurturing leads with targeted communication, the chances of converting them into enrolled students could be further enhanced.
- Reduced workload
Automating repetitive tasks frees up your staff’s time to focus on other important tasks, like one-on-one sessions with potential students.
- Improved efficiency
Streamlined communication can help your enrollment team respond to inquiries and applications more efficiently.
- Data-driven decision-making
Meritto’s in-depth analytics allow you to track the effectiveness of your marketing efforts and make data-driven decisions to optimize your lead conversion strategy.
Final words
Let’s go back into flashback when your enrollment team struggled and exhausted their bandwidth managing a multitude of repetitive tasks.
“What if their assigned spreadsheets and other customer service tools could be replaced with the Meritto’s admission CRM?”
Yes, now is the perfect time to take this approach in the right direction and motivate your exhausted teams with the admission management software that’s being used by 1000+ educational organizations globally.
We would love the opportunity to demonstrate our purpose-built education CRM, a tool that can make a real difference for your educational organization. Let us showcase how it can work for you by booking a 30-minute demo with our enrollment experts today.
