Building Inquiry-to-Enrollment Engine for a Global Campus

A case study

Discover the transformation story of Walsh College UAE, a century-old academic legacy brought to one of the world’s most diverse education hubs. With applicants from multiple nationalities, complex documentation requirements, scattered lead sources, and rising expectations for responsiveness, the institution needed more than a CRM.

This case study uncovers how Meritto became the backbone of Walsh College UAE’s admissions operations, helping them centralize their funnel, streamline international workflows, strengthen governance, and deliver a student-centric experience at scale.

CUTM case study

What’s in it for you?

This case study reveals how a unified Inquiry-to-Enrollment platform can transform admissions for global, multi-national institutions and help you:

  • Build a single source of truth across all admission touchpoints.
  • Design nationality-wise, program-wise workflows that simplify documentation complexity.
  • Improve team coordination with operational visibility at every stage.
  • Deliver a responsive, structured, student-first application journey.
  • Strengthen governance and accountability with data-driven decision-making.
  • Scale responsibly without compromising student experience or institutional standards.

Frequently Asked Questions

Get answers to frequently asked questions about everything we do.

Meritto® is NoPaperForms’ flagship product and the AI-powered Operating System for Student Enrollments. It enables educational organisations to attract, engage and enroll students on one unified platform, bringing together data, context and workflows across the enquiry-to-enrollment journey.

Meritto serves as the system of record for the enrollment journey, helping institutions improve conversions, optimise marketing spends and increase operational efficiency.

Meritto centralises student enquiries from online and offline channels, including websites, WhatsApp, email, walk-ins, events, partner networks and other sources, on one unified platform.

By connecting these enquiries to the same student record and enrollment workflow, Meritto gives teams a consistent view of each prospective student across the enquiry-to-enrollment journey and serves as the system of record for enrollment operations.

Meritto enables institutions to configure enrollment workflows around different programmes, student categories and applicant requirements. For international admissions, institutions can create programme-specific and nationality-specific workflows and dynamic document checklists so applicants are guided through requirements relevant to their programme and profile.

This helps institutions manage complex international application journeys while keeping student data, documents, communication and application progress connected within the same enrollment system.

Meritto’s Application & Post-Application Platform digitises the journey from application initiation to final enrollment. It supports application forms, document collection and verification, application fees, status tracking, offer and admission workflows and post-application communication.

As part of Meritto, it connects application activity with the broader student record and enrollment journey rather than operating as a disconnected application system.

Meritto’s Query Management System helps institutions manage student queries within the enrollment journey by categorising questions, assigning ownership, tracking responses and monitoring resolution.

It gives teams greater visibility and accountability over student queries while helping applicants receive timely and structured guidance throughout their enrollment journey.